![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/b016ce80-a33c-4a28-b06b-e74e75f101f5_rw_1920.jpg?h=e83ac9a3972c27ffdef431cf95787d27)
Ilhéus — 2021
—
A Chica Chique é uma loja on-line especializada em moda plus size para mulheres. A marca tem como propósito mostrar que mulheres gordas podem – e devem – se sentir lindas e confortáveis sem usar tamanho 38.
—
Chica Chique is an online store specializing in plus size fashion for women. The brand aims to show that fat women can - and should - feel beautiful and comfortable without wearing size 38.
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/fd44c82f-0944-488f-afaa-9753ea3ffde6_rw_1920.jpg?h=254aed412c3d9a292dd278c4f99d9714)
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/efd218c2-2240-4fc5-a0bd-a734a6b3ad35_rw_1920.gif?h=dea0d284923cba60ec008aeaae0aab46)
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/8e48d5e1-8216-43c5-908b-2d378a87767a_rw_1920.jpg?h=6715afc5d3b46ac699f5eb34c7c29a82)
O símbolo é um girassol, uma flor grande, forte e bem bonita, que traz muita identificação para a marca.
—
The symbol is a sunflower, a large, strong and very beautiful flower, which brings a lot of identification to the brand.
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/64f0c82d-9ed7-42bb-b4aa-2bb7964ff808_rw_1920.jpg?h=1580fcca396787f316167fabc61e34e1)
As cores escolhidas criam uma atmosfera alegre, quente e aconchegante.
—
The chosen colors create a cheerful, warm and welcoming atmosphere.
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/2bde3c60-a207-4f7e-9281-224ef4245a8d_rw_1920.jpg?h=67f17061bbf669428724b38b10364c6c)
O logotipo tem uma tipografia gorda, arredondada, moderna, elegante e sinuosa como um corpo.
—
The logo has a fat, rounded, modern, elegant and sinuous typography like a body.
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/9b6ad77b-43cd-4b2b-9e98-f35d43f493c4_rw_1920.jpg?h=b3d6c46f969845ab379107038cf21dda)
Para o apoio tipográfico, escolhemos a Elido. Uma fonte humanista sans serif levemente geométrica.
—
For support type, we chose Elido. A slightly geometric humanistic sans serif font.
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/a394ed6d-8214-4d2a-aa35-687a14163ee6_rw_1920.gif?h=5389288d5e1432e56869820743390863)
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/bba95adf-4171-47e5-80da-9e8e9df8716d_rw_1920.gif?h=0a3057421ce34aaeae6af1a28ce81dbc)
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/eba4544e-349a-4c4c-87e0-2fda1c25ee18_rw_1920.jpg?h=5e5d4799d1ce55fafdce2fb0afcb629c)
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/ca7ef224-d6ca-4024-9df1-6e4610cff59f_rw_1920.jpg?h=446d2e8ce0a2a88ed58b5c0f99143825)
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/dc869905-4d0c-4740-ab80-b6a9af303707_rw_1920.jpg?h=bb3ee0113b376e3aa1baf57843d787bd)
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/b8919315-652a-4626-b59f-c41667e52ca6_rw_1920.jpg?h=7ce0fb92984e586fa0bbf9d3ba8d70b4)
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/021e9b5e-6ea3-4022-a3e0-43ed6dc16f72_rw_1920.jpg?h=f1840e3bbb7a5a6cfb0f67943a743498)
![](https://cdn.myportfolio.com/56e9e6e1-5479-4584-b83c-f00f5ce25419/f48e58ea-40e7-47a3-9b2c-78692b124202_rw_1920.jpg?h=efcba14266ffc8fbf3a50edea295c2db)